When it comes to boosting your online visibility and brand, tools and resources are crucial. Use the list below as your personal content creation and SEO toolbox.

Content Creation

Emotional Value Headline Analyzer: To create effective content, you need to reach your audience in a deep emotional way. This tool provides an emotional value score of your headline.

Co-Schedule’s Power Words: This list includes words that have proven power and prompt your audience to take action.

BuzzFeed: This website provides the latest news trending online. Use it to generate topic ideas.

BuzzSumo: Get insight into what content is performing best and find out the key influencers (use for social media marketing).

Addict-O-Matic: You can create a custom page to monitor the buzz around a particular subject matter.

Google Trends: Determine what topics are trending on Google. You can also review what is trending on YouTube.

Persona Template: A persona is your target audience, essentially the person you are writing to. Use this template to define personas.

Search Engine Optimization

Instant Website Analysis: Obtain a free, automated review of your website. The report includes recommendations on what you need to fix.

Server Response Checker: Search engines need to be able to easily crawl your website. Use this tool to check the spiderability of your website.

Google Adwords Keyword Planner: Use this free tool to determine the estimated search volumes for your keywords.

Keyword Tool: Find out what your audience is looking for by using this free keyword research tool.

Majestic Site Explorer: Pages linking to your website can make a big difference in how you rank in search engine results. Use this tool to check what links are coming to your website.

Google PageSpeed Insights: The speed of your website makes a difference. Google’s free tool will give you a grade and a list of recommendations.

Mobile-Friendly Test: Google announced that “mobile friendliness” is a factor in its ranking algorithm. Make sure your pages pass the mobile-friendly test.

For more free tools, contact me today!